Bulk import posts from a CSV

1. Go to Publish and select Import.

2. Select Download template to get a CSV with the right headings. Fill it in with Excel, Numbers or Google Sheets and save it as CSV.

3. Back in Import posts from CSV, choose the Brand, the Timezone your dates are in, and whether to import as Drafts or Scheduled.

4. Upload the file. The preview shows how many rows are ready (for example 48 of 50 rows ready) and what’s wrong with the others.

5. Select Import as drafts or Schedule posts.

Past imports are listed under Recent imports. One file can hold up to 500 rows.

Columns

The first row must contain the column names. Columns you don’t recognise are ignored, with a warning.

Required

Column	What to put in it
date	The day, as YYYY-MM-DD, for example 2026-11-03.
time	24-hour time, HH:mm, for example 14:30, in the timezone you chose.
channels	Which channels to post to: the channel’s name, @handle or ID. Separate several with , ; or |.
content	The post text. Can be empty if you add media_urls.

Optional

Column	What to put in it
media_urls	Links to images or videos (starting with http or https), separated by commas.
tags	Tag names, separated by commas. A leading # is removed.
post_type	Instagram: post or story. Facebook: post, story or reel. X: post or article.
comments	First comments or thread posts. Separate several with |||.
signature	The start of one of your saved signatures (or its ID) to add at the end.
ai_generated	true, yes or 1 to add the AI-generated label.
publish_via	api (publish automatically) or reminder (remind me to post).
alt_text	Alt text for each media item, in the same order, separated by |.

Caution

Scheduled imports refuse rows with a date in the past or settings a network doesn’t accept. Draft imports skip those checks, so you can fix things afterwards.